News & press releases

As part of this year’s Pink Ribbon campaign, Lindex is launching Pink Umbrella, a designer umbrella created together with Jonas Frank. All profits from sales will be donated to cancer research.

Lindex continues its growth journey in the Danish market and opens a new store at Field’s in Copenhagen in spring 2027. The new store will be the fashion company’s fourth in Denmark and strengthens Lindex’s presence at one of the largest shopping destinations in the Nordic region.

Lindex is strengthening its organisation to further develop its customer offering, brand and responsible value chain. As part of this change, Elin Herngren has been appointed Chief Brand & Product Officer and member of the Leadership Team, and Anna-Karin Dahlberg has been appointed Chief Sourcing & Sustainability Officer. 

Female Engineering, the femtech brand by Lindex, launches a collaboration with Mammut, the global premium outdoor brand renowned for alpine performance and innovation. Together, the brands launch a period panty for women who want to train and explore alpine environments, on any day of their cycle.

Lindex continues its growth journey in the Danish market and opens its third store in Denmark in autumn 2026, this time in Aarhus. The establishment is a further step in the fashion company’s expansion in the country and strengthens its local presence.

Lindex is taking the next step towards increased transparency and circularity by introducing Digital Product Passports (DPP) on selected garments. Through this initiative, Lindex is exploring how product information can support both customers and future circular solutions as part of a broader shift beyond compliance.

Ahead of Menstrual Hygiene Day on 28 May, Lindex and WaterAid are launching an initiative to increase awareness of menstrual health and raise funds for educational efforts. Each donation of 14 SEK can, for example, fund one lesson on menstrual health, and Lindex will match all contributions.

Lindex has partnered with BASF’s loopamid[®] to accelerate textile-to-textile recycling and advance the shift towards more circular material solutions in the fashion industry. Together they introduce loopamid to the lingerie sector.

Today, Lindex opens its new store in Rosengårdscentret in Odense, taking the next step in the fashion company’s expansion in the Danish market. Strengthening the physical presence is an important part of Lindex’s growth journey and of making the assortment more accessible to more customers.