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Front runner collections

A big part of our sustainability work is developing our products and our assortment to make them as sustainable as possible. Here we present some of our front runners.

Our baby assortment

Our entire baby assortment is made from more sustainable materials such as organic cotton or recycled materials and the organic cotton products are always GOTS certified. The garments are of high quality, designed for everyday life and made to last over time.

Read more about our baby assortment

All our denim is Better Denim

All our denim is what we call Better Denim which means that our denim is designed with longevity and circularity in mind, that we are increasing the share of recycled materials used and that we use resource efficient washing processes and cleaner dying processes.

Read more about Better Denim

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