At first the girls were quite nervous but as soon as they got in front of the camera, they rose to the occasion and shined. They all look amazing; the images speak for themselves! All of the five girls look better than we could have imagined! says Mooks Hanifiah, CD at Wednesday.
The pictures from London will appear in a major campaign, starting May 5th in various channels such as print, outdoor, retail stores and online in all Lindex markets.
“Many people find it difficult to find a bra that fits perfectly. With our revolutionary new way to present the underwear it will be easier, faster and more convenient for the customer in the future to buy her bra, both in stores and lindex.com, “says Inger Lundqvist, Design and purchase Manager at Lingerie department, Lindex.
The new underwear collection will be available in Lindex stores and lindex.com from May 5th.
For more information, please contact:
Press Relations Manager, Lindex
Phone: +46 (0)31 739 50 60