Best design concept chosen in Lindex competition for future designers

The winner for best design idea and collection has been chosen amongst the graduates from Borås School of Textiles. The graduation show and announcement of the winner was held at Fashion Week Stockholm. The winner is Josephine Runquist who took the prize with her collection ‘Change in motion’.

The prize for the best collection is part of Lindex’s commitment in supporting unestablished designers. Along with Lindex, the winner gets to design a collection based on their graduation collection as well as receiving 50 000 sek in prize money.

It feels fantastic and unreal to win this prize! I still cannot understand that the garment that I’ll be part of creating will be sold in Lindex stores next spring. My collection is very wearable but still conceptual. Movement is an important theme in the collection and I want people to see and feel that in the garments, says Josefin Runquist

Lindex is the main sponsor of the graduation fashion show and has collaborated for four years with Borås School of Textiles. School of Textiles is one of Sweden’s most recognizes universities for training and research in textile and design. Lindex supports the education with knowledge of the design process and professionalism from a retail perspective.

The jury consists of Lindex purchasing and design management, with Design Manager Nina Starck in the lead. The jury’s motivation in this case is: “Things are not always what they seem to be and that is an interesting challenge for the imagination. This collection is playing with your senses and you find yourself amused and stunned throughout the show.

“There are many designers out there with great talent and great ideas, but it can be difficult to be seen and acknowledged. As an international fashion company, we think its important to encourage and support new talent, “says Nina Starck, Design Manager Lindex.

For more information, contact;
Miriam Tjernström
Press Relations Manager, Lindex
Phone: 46 (0)31 739 50 60

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