Lindex in media

Lindex in media – design

October 10, 2012

Lindex have in the media received attention for having products in our assortment that are similar to another designer’s work. In some media we have even been accused of plagiarism. Our aim is not to copy other designers’ patterns or products, on the contrary, we protect the right of the designers and we working actively to secure that this takes place.

We acted immediately regarding this case by removing these products from our stores while we looked into this matter. We early got in contact with the designer for Sleepy King and we have today reached an agreement with her.

The products will now be sold again in all Lindex stores and at lindex.com.

-We have had a great engagement in social media regarding this matter. We welcome a dialogue with our customers and fans, it helps us to develop in the future, says Kaisa Lyckdal, Press Relations Manager at Lindex.

Lindex is one of Europe's leading fashion companies, with approximately 440 stores in 18 markets and sales online worldwide through third-party partnerships. Lindex offers inspiring and affordable fashion and the assortment includes several different concepts within womenswear, kidswear, lingerie and cosmetics. Lindex is growing, both in own channels and together with global fashion platforms. Lindex's higher purpose is to inspire and empower women everywhere, and Lindex sustainability promise is to make a difference for future generations by empowering women, respecting the planet and ensuring human rights. Lindex is a fully owned subsidiary of Lindex Group plc.

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Lindex in media – design

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