Lindex continues its digital expansion and are now partnering up with Boozt. As a first step, a selection of Lindex kids’ clothing is available at Boozt.com.
Boozt is a major e-commerce player in the Nordic market and has a loyal customer base. We look forward to the cooperation and to offer Lindex fantastic kids’ clothing to both existing and new customers at Boozt.com, says Sophie Ready, Digital Partnership Manager at Lindex.
Through the new collaboration, Lindex continues to strengthen its position as a global brand. Growing and expanding the online assortment and the digital business, in order to further enhance the customer experience, is an important part of the fashion company’s way forward.
”We are very pleased to be able to offer Lindex kids’ clothing to all our customers who have kids. Lindex is a strong Swedish brand that complements our brand portfolio and strengthens the kids category at Boozt.com”, says Peter G. Jørgensen, Chief Commercial Officer at Boozt.
Boozt is a growing Nordic fashion platform with about 600 Scandinavian and international brands.